Shadowhunters season 4: Considering a renewal timeline
In some ways, it does feel like we’ve been waiting forever already to get news on next season, mostly because the season 3 renewal came in via Freeform in late April 2017. Given that we are now at the end of May, this may seem like a rather long time to wait by comparison!
Yet, things are a little bit more complicated than just that. Think about that date in relation to early March, which is the first half of Shadowhunters season 2 actually aired. It took a good month and a half for Freeform to make a decision on the future of the franchise, which may have been because they wanted to see even more DVR and streaming data come in. We’ve said this several times on CarterMatt over the past few months, but one of the biggest challenges when it comes to Shadowhunters ratings is the simple fact that the vast majority of people do not watch the show live. The audience increases significantly after the fact.
If there is a similar timeless in which Freeform wants to look at when it comes to the series’ season 3 ratings, don’t be shocked if we are left waiting until late June to see if Shadowhunters is renewed for another season. They could wait longer (the second half of season 3 premieres later this year), but if they spend too much time thinking about it, one of the things that could happen as a result of that is that it pushes back season 4 preparation and, in turn, could keep you waiting even longer for what’s next. Given that long hiatuses often lead to lower ratings when the show does eventually premiere again, you almost certainly do not want that.
What do you want to see in terms of a Shadowhunters season 4 renewal? Be sure to share right away in the attached comments!
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