Outlander season 3 episode 10 ratings lowest since 2016
In total, we are talking here about 1.23 million viewers. It’s still a nice audience for Starz, but it is a drop of more than 15% from what we saw the week before for “The Doldrums.” It’s a number that probably does put to rest some speculation/hopes about whether or not the show will get to 2 million by the end of the season … but we do think that it will be able to recover from this season-low number in the weeks to come because of lesser competition elsewhere.
To put this number in a little bit better context, there were episodes back in April 2016 that previously topped this rating — and not just the premiere. (Note that we’re talking only about live+same-day viewers; Outlander is still watched by more than five million people weekly and is sure to come back for another season.)
One of the things that this does debunk in some ways is the theory that episode titles seem to have much of a bearing on total viewers — one of the cited reasons why ratings for “The Doldrums” may have been lower was because of its relatively unappealing title and how that may have spurned interest in appointment viewing. Is there a more appealing name for an episode than “Heaven & Earth”? It’s hard to imagine so if there is.
There are effectively two different reasons in our head why we think that this episode likely slid down to this unexpected place.
1. On-air competition – Maybe the American Music Awards were a little more of a factor than we assumed going in — we just didn’t imagine that the Outlander fandom would have too much of an interest in modern pop music. More than that, the suffocating ratings for the Dallas Cowboys – Philadelphia Eagles game probably had more to do with it. Cowboys games on Sunday night always tend to generate enormous ratings. (By the time that game got to be lopsided Outlander was off the air.)
2. It’s the Sunday before Thanksgiving – This is actually what we believe is the bigger reason for the drop — appointment television falls to the wayside when people have other things to do. Some people may have been traveling that day/early in the week. Meanwhile, some other people are probably getting grocery shopping done or cleaning their homes for company. The ratings for many shows across the board were down Sunday — NCIS: Los Angeles hit a series low, and for its 200th episode, no less — and we have to think that the time of the year is an enormous factor in that.
The good news is this: The next few episodes won’t have the issue of airing a handful of days before a holiday. To go along with that, the AMAs are done and there are no major awards shows on the way. Football is still there and Outlander will have to remain aware of it as competition, especially late in the season when NBC gets many of the best games.
Why do you think that the Outlander season 3 episode 10 ratings are what they are? Share in the comments below!
Also, head over to the link here for some additional news regarding the show, including our review from “Heaven & Earth” and a preview for what’s next. Like CarterMatt on Facebook for additional news on this show and some others we cover. (Photo: Starz.)
Eileen Kennedy
November 23, 2017 @ 6:59 am
As many posters here have stated, the first 2 seasons were so much better. Straying from the character’s portrayals in the book has been a bad idea. These books are rabidly loved by many readers, including myself,–who are the core of their TV viewers. So changing the personalities, demeanors, and likely reactions of the main characters is not sitting well. It’s as if the writers just don’t have a feel for these people, and for some reason, want to invent situations and reactions instead of drawing more on what went on in the books. Diana Gabaldon did it best, and they can’t improve upon what she has done. As a consultant, I’m surprised she hasn’t had more influence on the writing and the portrayals. In addition to all this, the last 2 episodes were downright boring. There wasn’t a boring page in her many books, so this has been such a disappointment.
Nicola Belisle
November 23, 2017 @ 4:18 am
Wasn’t Lord John Grey on the Porpoise, heading to Jamicia to be the new Govenor?
I am finding the story line is straying quite a bit from the books and while I understand that its an adapatation, the story is the story. Its a little discouraging to see the changes each week.
I watch on Starz through Amazon Prime sometime during the week, so my watching probably doesn’t count.
saariel
November 23, 2017 @ 3:13 am
If you ever decide to read the book, you will not only understand, but likely join ranks.
Kim
November 23, 2017 @ 4:28 am
See this is the attitude that bugs the crap out of me. I know you love the books, but to belittle the show for not doing things exactly like in the book is not right. I loved The Hunger Games Series. The movies did not exactly follow those books but I could enjoy them just the same. I let myself enjoy them. I know not everyone is going to like this show, but to not like it just because they don’t strictly follow the book is not fair.
avianlass
November 23, 2017 @ 4:49 am
You are absolutely right about not being fair- not fair to an author who has written amazing characters and watching them being so horribly changed.
Kim
November 23, 2017 @ 12:48 pm
Jesus H Roosevelt Christ!
Lapequenafuriaparlante
November 23, 2017 @ 9:15 pm
Exactly, can never please anyone. But since I don’t care and I enjoy the show for what it is.
Lou Ann Schafer
November 22, 2017 @ 9:37 pm
There are alot of changes from the book but that isn’t what is bothering me about this season. To me, it just doesn’t feel like good acting. I don’t mean anything negative about Sam and Cait and the actors but this is more about the directors, writers and producers. The chemical connection between Jaime and Claire is missing. While I expect a certain amount of this given 20 years apart, the actors themselves always seemed to have a connection and it feels like it is missing. In the books while they are on the boat, it is Claire tending to Jaimie with the acupuncture after Mr Willoughby shows her how to do it. It is Claire worried and fretting over him as he is so seasick. Not sure why the writers have them apart so much but I don’t think Season 3 is going to be one of my favorites.
Gsbhlass
November 22, 2017 @ 9:05 pm
This section of voyager has always been problematic. It’s too different from the framework of the rest of the series. The first half of the season was Incredibly strong, Sam heughan was stellar and continued his on target portrayal. But the last two episodes, they’ve returned once again to reducing his character, as happened in season two. They will lose book fans at some point if this continues. I don’t think it works if they don’t keep Jamie’s character consistent to what Diana intended. hopefully the writers have regrouped and are following the pattern of the first half of this season, while they are writing season four.
Carla
November 22, 2017 @ 8:09 pm
I asked my husband who has never read the books what he thinks since I am book immmersed. He said this new Jamie is a weasel and is unrecognizable and he know longer likes him at all. I have had to give him a bunch of background info. He is like that goat lady says to do something and Claire just does it? How stupid is she. Too many writers, the story is disjointed and the characters have lost their core. I listened to the after interview with Ron and they were all enthralled with the writers level of ship and maritime detail. We don’t care about that.! You are losing touch with your characters.
getinthering
November 23, 2017 @ 1:31 am
I will probably be attacked for saying this, but here goes. I have read most of the books, & don’t mind the show straying from them some. I understand some changes have to be made. It feels to me they are purposely changing the characters from the books. PC 2017 does not work in the 1700’s.
Anne Mette Rye Sørensen
November 22, 2017 @ 8:06 pm
TOOO many changes from the book …. it is confusing and the “universe” with Outlander has to be “correct” in my opinion. TOOOO many details left out or changed completely… so sad. Keep to the storyline. It is confusing for fans.
Ellen Hurst
November 22, 2017 @ 7:19 pm
I think the numbers declined because “The Doldrums” was so … bad and dull. At least that was why I waited until last night to watch “Heaven and Earth’ which was better. I think it also has to do with the approaching Holiday. I don’t think titles have anything to do with it. Who actually knows the title of episodes?
Jo Anne Mello Hartmann
November 22, 2017 @ 7:16 pm
The writing is horrible! Stick to the GD book as much as possible – quit adding in junk we don’t need to see – it seems they are “padding” the plots with extraneous material not central to the story.
Deborah L. Hanes
November 22, 2017 @ 5:50 pm
I am a complete fan of Outlander however this was not one of my favorite episodes it has nothing to do with the actors or any of that it just wasn’t what I hoped for after reading the books. Having said that when the young man died I cried my eyes out. It still had very touching moments. I have watched it 3 times because it is such a layered series that you see something new each time. Terry Dresbach and the costumes are awesome. The sets the Actors I love it all I just can’t explain why it just fell a little short of what I expected. I mean with such great storytelling I guess we all have come to expect so much out of Outlander. A fan from Florida USA Happy Thanksgiving love you all!????
Valerie Craven
November 22, 2017 @ 5:19 pm
The more they change it from the book, the less interested I am in watching. The first 2 seasons stated very faithful to the book. This season they seem to change it around more and more every episode. No thanks.
Anne Mette Rye Sørensen
November 22, 2017 @ 8:06 pm
totally agree
Foxyfilly
November 22, 2017 @ 9:47 pm
I think they are straying away from the true Jamie and Claire relationship too.
Patty Sowell
November 22, 2017 @ 10:56 pm
really disappointing. My expectations after the first two seasons were high and sorely unmet.
becky
November 22, 2017 @ 2:09 pm
Actually pretty everything on TV were ratings down on Sunday. I don’t know the reasons but if you check the website tracking TV ratings it shows that.
Also wow.. so many unhappy fans on here. I am not a book reader therefore I am fully satisfied with the story told so far and truly enjoying the journey.
Also to balance some of the negativity on here.. if you check IMDB ratings of this episode it is still at 9.3, which tells me that there are still many people out there who are enjoying it.
Personally I am all up for constructive criticism. I just feel it is not helpful to brush it all with such a negative palette. Let’s say if I would not watch the show and just read the comments it really feels like the show suddenly dropped the quality from being great to an absolute crap, not worthy even checking.
Sorry my two cents
gio1986
November 22, 2017 @ 11:21 pm
Negative Nancies. Same happens with GOT, I am used to it.
Jodi Garrett
November 22, 2017 @ 11:13 am
The storyline line has been changed too much. Too much squeezed in an episode. As season progresses, not enough acting seen from main characters, not enough of J and C together. Poor writing. Poor decisions from producers. Disappointing season except from the excellent acting from Sam and Cait.
Marlana Camacho
November 22, 2017 @ 7:35 am
I think they are losing a lot of die hard book fans. I put off watching it two days because the duldrums episode was so terrible. I agree with the earlier commenter that the drastic character changes, especially regarding Jamie, pretty much kill the story they are supposed to be telling. I’m not complaining here about missed scenes. That I get. The fact is Jamie comes off as a hair trigger bumbler, even before heaven and Earth, rather than the confident capable, man we see in the books. It’s as if the writers don’t understand these characters at all. The fact that Claire went aboard the porpoise as Fraser alone points to that. This isn’t a minute detail. It’s the litteral theme of Jamie’s character arc in this particular book/season. If you have read the books go back and look at the last thing Jamie says in Voyager.
Then we have his general demeanor. The way he looked at and spoke to Marsali in a physically threatening manner, his non reaction to Brianna, his show of zero verbal affection towards Claire outside of the bedroom all lead up to the viewership scratching their heads as to why she hasn’t high tailed it back to her own time.
Even in season one we saw this. The feel of Lallybroch, even the way Jamie behaved there. His sister and brother in law were the factors of the place not the owners. Jamie wouldn’t have kicked them out of their own bed and they would not have been in his to begin with.
They add things of lesser value than what exists in the source material and cut key character development points. They don’t show that development in another way; that would be fine. They are writing different people. Doesn’t work.
So maybe it’s the holiday, maybe it’s the title but for me it’s loss of interest in characters that do not appeal to me.
Deborah Land Rice
November 22, 2017 @ 7:58 am
Very very respectfully stated, hopefully Ron is open to constructive criticism
Anne Mette Rye Sørensen
November 22, 2017 @ 8:08 pm
so well written – I agree
Patty Sowell
November 22, 2017 @ 10:41 pm
you have said it best. Thank you.
Lu Henley
November 23, 2017 @ 3:40 am
spot on!! the writers changed the book characters – the reasons for the devoted fans for >20years…
the last two episodes werent that interesting as a stand alone show either.
Anne Witkonis
November 23, 2017 @ 1:56 pm
Oh my, I so agree with you! I don’t mind some changes, but they are doing too many and making Jamie look a fool, when he NEVER was in the books. And they are making Claire look weak (the scenes between her and Brianna when Claire told her about Jamie). I think the writers are getting too big for their britches and think that they are good enough to stray more from the books. One change I did not like was Jamie giving Willie the snake instead of the rosary. The writers said Jamie would not have this. I don’t care! It happened in the books and it is FICTION! No one has time traveled either.
distachio
November 22, 2017 @ 7:25 am
There’s a lot of unhappiness in the book-reader portion of the fandom with the way the adaptation has been handled. I’ve seen a lot of posting on FB where people are saying they’re “burning out” on Outlander and not as excited about it.
Sometimes fandoms suck the life out of the very thing they were formed for.
becky
November 22, 2017 @ 2:48 pm
and that’s why Im grateful for not reading the books before watching the show.
I am fully enjoying the adaptation right now. When this finished I will read the books and enjoy those too.
It’s a win win ?
Lapequenafuriaparlante
November 23, 2017 @ 9:12 pm
I agree with you. Bookies can be quite rabid and spoiled brats about this. I never read the books, nor I intend to, at least for now.
I’m loving this season and I find it better than the slow pace from season 2.
Joann Strong
November 22, 2017 @ 1:05 am
That is the new writing team . When asked Diana said the only episode she rewatches from this season is 304
April
November 22, 2017 @ 12:54 am
I really don’t care for it being aired on Sunday nights. The Saturday time slot was much better for its fanbase. Many of us like to view with friends, and Sunday being a work night makes that impossible for many of us.
I don’t think live viewer ratings really matter so long as subscribers are there… I usually watch it when the content becomes available after midnight Saturday…and then I watch live at 8PM when it airs.
Karen E. Nikula
November 22, 2017 @ 12:44 am
I think a lot of folks didn’t know WTF “The Doldrums” were. Adapting a book for any other medium is difficult. Any number of people insist on a exact recreation of the printed page, not realizing that it may be virtually impossible. Clearly female viewers want more Jamie & less of everyone else. I am enjoying this season & look forward to Season 4!
becky
November 22, 2017 @ 2:49 pm
I am with you Karen :)
Paula Caballero
November 21, 2017 @ 11:54 pm
Just want to point out that you are incorrect about this being “…the lowest rating since the second episode of season 2…” This 1.23 rating is higher than every episode of season 2 except the first two episodes. The season finale of season 2 was only 1.15.
Paula Caballero
November 22, 2017 @ 10:17 pm
I see the article has since been corrected. Thank you.
kmc
November 21, 2017 @ 7:28 pm
I watch Outlander via the Starz app Sat/Sun at midnight. I bet a lot of people do as well. “Live” viewer ratings may not be as important as in times past. I also think that the changes to the books are making a difference. I get that for a lot of reasons the TV show isn’t able to include all of the book passages, but adding new when there is so much to adapt from the books is having a negative reaction from a lot of viewers. Especially when the new either doesn’t make sense or doesn’t move the story forward.
Lou
November 21, 2017 @ 5:49 pm
I suspect it’s because this is at least the FIFTH time they’ve gone with the “Oh no! Jamie and Claire are separated and must find their way back to each other!!!!” story line.
CEOEditor
November 22, 2017 @ 8:12 pm
Well, that’s the way it works in the books, too. So they have their hands tied a bit there unless they go completely off script.
Joan Summers
November 21, 2017 @ 5:24 pm
They have turned Jamie into someone almost unrecognizable. (Case in point, Jamie would not have put Fergus in such a position as he did in ep 10.) Claire is – I’ll use the word mean instead of what I really think. Too many changes. Too much leaving things out that needed to be there. Character development is getting lost. Voyager is an amazing book. Shows needed an extra 5-10 minutes if they are going to keep adding new stuff so the important stuff isn’t left out.
1mars
November 21, 2017 @ 5:32 pm
Yes, this.
bevatlol
November 21, 2017 @ 8:57 pm
Me four! The tipping point for me was when I read in the “Making of” book for the first two seasons that one of the notes Diana got from Starz during the writing of her episode said that it sounded “too much like Diana”. The whole show should sound like Diana!!!! I won’t stop watching, I’ve just lowered my expectations greatly which decreases the level of disappointment I feel.
Joann Strong
November 22, 2017 @ 1:04 am
Exactly
Anne Mette Rye Sørensen
November 22, 2017 @ 8:10 pm
spot on!!
magicunicorn
November 21, 2017 @ 5:33 pm
well said Joan!! I wish they would stop adding new things when there are so many things from they are taking out when they should be left IN.
Joann Strong
November 22, 2017 @ 1:04 am
Totally agree they are adding things making Claire a feminist. Using medical terminology to sailors in 1768. Jamie is not the king of men he bribes Fergus ? It’s getting low numbers because it’s bad right now they need to turn this ship around quicky !!
gio1986
November 21, 2017 @ 9:35 pm
Your crazy. Claire is a bitc*? What exactly makes her a b*tch. You sound like another female loathing female. If she was male character everyone would be singing her praises. The show is great and the last episode was better than the last two. Not everything can be like the book, so stop whining and get over it.
Marlana Camacho
November 22, 2017 @ 7:43 am
Claire does some very out of character things. She is something of a hard nose in the books but she was sympathetic towards Marsali and would never break her oath to do no harm. I am mostly happy w the Claire character but those two things were off course for who she is.
Patty Sowell
November 22, 2017 @ 10:48 pm
Did you read Voyager? I doubt it. Very little in this series is like the book and the book was exceptional. I believe had it not been for the success of the books, (you know the result of those whining millions who read it) this program would not have been picked up by Starz for one season much less 5. So I agree that not everything can be like the book, but at a minimum the characters should be. It is a disappointment and I don’t clear my calendar on Sunday nights like I did Saturday for the first two seasons.
gio1986
November 22, 2017 @ 11:17 pm
I did read all the books several times over and I am loving this season. Its not perfect and some of the last few episodes have not been as good but the show is still amazing. If you prefer the books so much, then take them out and read them again. This will never be like the books, its a tv series.
Marlana Camacho
November 22, 2017 @ 7:41 am
Agreed. You can change the events but changing the characters in a character driven story is a great way to alienate fans. The words and events don’t need to be exact but the essence of the people… Yeah that has to work or you might as well hang it up.
Patty Sowell
November 22, 2017 @ 10:42 pm
exactly right.
Diana L Jones
November 21, 2017 @ 4:58 pm
I agree the holiday weekend preparations and travel probably played a part in the ratings slump. Additionally, so many people view TV online today, those numbers should be the real gauge. Live-same-day viewing is so last century!
Cara Catanzaro Rule
November 21, 2017 @ 4:42 pm
Most people I know (including myself) watch the show for the first time at midnight EST Saturday night/Sunday morning on the app. Then we watch again either right after or the next day. So – to be honest – “live” viewer ratings – don’t mean a hill of beans anymore.
Gina Shareski
November 21, 2017 @ 7:27 pm
I agree – I PVR the show all the time so I can fast forward the commercials and rewatch it at a later date.
RockyPoint
November 22, 2017 @ 2:57 am
what commercials, it is on STARS.
Foxyfilly
November 22, 2017 @ 9:46 pm
Agreed.