Tonight, The 2018 Billboard Music Awards opened with a powerful message from host Kelly Clarkson — one that was from the heart and, as she says, different from what show organizers asked her to do.
Clarkson claims in the video below that the organizers wanted her to open the show with a respectful moment of silence in the wake of the latest horrific school shooting in Clarkson’s home state of Texas, one that senselessly claimed many lives. Instead of going down that road, though, an emotional Clarkson asked instead for a “moment of action” and a call for people to consider real change in the world rather than just hoping and praying that things would get better. She didn’t minimize the importance of any of these things, but also said that the time is right for something more.
This message at the start of this show was indeed powerful, and it was important to say before getting into the rest of the show. While there will be some great performances and also plenty of fun over the course of the three hours tonight, this was a time to reflect before getting into anything else. If the show tried to address it later, maybe it wouldn’t have been so memorable. At that point, the tone of the show would already be set.
Will this message be heard? We like to think that it could be, mostly because Clarkson didn’t make this about politics so much as just a need for solutions. This was her making a stance against the status quo in hopes that someone on some level of government would listen and try to enact some sort of change. We hope that it works and that there is no more bloodshed that happens in this sort of terrible manner.
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