Ratings: ‘Hawaii Five-0,’ ‘Blue Bloods’ numbers show CBS holiday mistake

CBS LogoFrom one standpoint, we were somewhat appreciative to see that CBS was running new episodes of both “Hawaii Five-0” and “Blue Bloods” on Friday night for everyone sitting at home. In a sea of repeats, there was something new to watch!

But, at the same time you get the feeling now that this was probably a mistake after seeing some of the official ratings come in. The only way to say this is that these shows were not exactly ratings home runs with so many people preparing for the holidays, traveling, or simply doing the typical Friday thing and going out with friends.

Overall, “Hawaii Five-0” ended up drawing a 1.2 rating in the 18-49 demographic on the night, whereas “Blue Bloods” itself managed to pull a 1.1. Where things get interesting is that these shows do still have a massive viewership … just not where it counts to advertisers. “Blue Bloods” was watched by more than 10 million people, while the Hawaii-set drama was just under that. If total viewers was what networks looked at first and foremost, there would be no questioning that both of these shows would be around for a very long time.

But as it is, is either one of them really a lock to be coming back for another season? Personally, we feel like either one of them could be in trouble now. They’ve each made it far enough to get to syndication, and CBS does make a habit out of canceling their lowest-rated Friday shows every year. Personally, we do want to continue to see more of “Hawaii Five-0” in particular, given that we do see an effort here to bring in interesting guest stars, and the show seems to have an active community who cares about what happens every week. We just wish that it registered a little bit more.

Photo: CBS

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