‘Shark Tank’ video: Can Frends combine headphones with fashion?

We are someone who does love headphones more than most. Pretty much anytime we are walking outside or at the grocery store, we are listening to some sort of podcast. Therefore, we’re always looking for good products in the field!

It was pretty clear the moment that we saw Frends in doing our research for Friday night’s “Shark Tank” that they are bringing something interesting to the table. Are we the target market? Far from it, but we can at least respect and acknowledge their attempt here at combining quality headphones and also high fashion for something that is catered to women, and different than everything else that is out there.

When it comes to the designs, we think that they are rather appealing, and are the sort of thing there’s going to be some interest in since this is a new way to be fashionable and stand out from the crowd. Unfortunately, we do still think there’s a problem: The price. While people up there do spend well over $200 for headphones out there, it’s often with a really established, familiar brand. This is a big investment in a product that you may not have ever heard of before the show. Convincing people to take the leap with Frends will be the real challenge, mostly because it’s really hard to determine something like sound quality until you get them.

In the end, we think there could be a potential deal awaiting the company in the Tank, provided they can convince the Sharks there is a market for this price point.

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