How ‘Grey’s Anatomy’ is still going strong leading into season 10

Do DVR ratings matter save for having good material to put in press releases? This is certainly a question that many ponder over, especially as networks take a look at whether or not there can be a business model that allows for some sort of ad revenue to really be made from these viewings.

For now, all we can say is this: While there has been a lot of talk about “Grey’s Anatomy” being overtaken by another Shonda Rhimes favorite in “Scandal” when it comes to the 18-49 demographic, there is one part of the equation that has been consistently left out: How well the medical drama performs with people watching after the fact.

For the penultimate episode of season 9 airing on May 9 (via an ABC press note), “Grey’s Anatomy” gained an additional 1.6 in the 18-49 demographic, which means that the episode actually scored a 4.6. This is enough to make the series the most-watched drama of the week across all broadcast networks, ahead of both “Scandal” and the CBS behemoth known as “NCIS.” This is the second straight week in which the series has managed to obtain this honor.

So are these strong DVR figures really going to mean that much at the end of the day, and contribute to a season 11 renewal? That is the mystery right now, and all we can say for the time being is that ABC is very happy with the franchise. No contracts have been made for season 11, and it could be up to the actors themselves if there are more seasons ahead.

What do you think: Are you impressed by the “Grey’s Anatomy” ratings at all, or would you be if they actually meant something a little bit more substantial?If you want to read some more news related to the returning status of one Camilla Luddington, be sure to head on over to the link here.

Photo: ABC