Fresh off of an entertaining-but-brief run over on American Horror Story: Apocalypse, we were absolutely curious to see just how the finale fared in the ratings. As it turns out, the final numbers are a bit of a mixed bag.
Related American Horror Story video! – Check out some more thoughts about the finale below. Meanwhile, remember to subscribe to CarterMatt on YouTube for more updates.
Overall, the final episode of the season on FX drew a 0.8 rating in the 18-49 demographic, coupled with just over 1.8 million viewers. These numbers are up slightly from the episode that aired the week before, though they are still lower than the season averages of a 1.0 rating coupled with just over 2 million viewers an episode. The ratings were down both for the finale and the season from last season’s installment Cult, which were down in turn from the sixth season Roanoke. That is one of the only iterations of this franchise that, at least to date, has actually improved its ratings fortunes somewhat compared to the version that aired before.
So why do the live numbers for this series routinely go down? There are a small handful of different reasons for it.
1. Fewer and fewer people are watching live – This is a part of the natural erosion of live television these days, as there are increasingly more people switching over to DVR and opting to check things out via that form instead. The good news here, though, is that there may be more people watching on DVRs than ever before, or at least via some other measures such as FX’s website or their ap. The network, through their premium service, is now actually making episodes of their show available early.
2. There’s less of that new-car smell to it – If you’ve seen one American Horror Story, you may feel on some level like you’ve seen many different ones. There isn’t really all that much that is different from one season to the next, at least in terms of how many of them all do carry with them somewhat of the same vibe and style.
3. More competition – There is simply more to do now than ever before, especially when you think about all of the different options that are out there on network TV plus also streaming and cable. This is a competitive landscape, and it is something that is probably only going to increase over time.
The best news here
There is no end in sight for the American Horror Story franchise. It does still feel as though the series is going to be sticking around for a rather-long time; we just have to prepare to go on the wild and crazy ride. There are at least two more seasons, and we feel like at some point around this point next year, FX and Ryan Murphy will probably take a longer look evaluating the entire future of the franchise at large.
What do you think about the concluding ratings for American Horror Story: Apocalypse? Be sure to share some of your thoughts right now in the attached comments. (Photo: FX.)