Imposters canceled at Bravo; no season 3 coming
The decision was made on Friday by Bravo as a result of low ratings — otherwise known as the same sort of reason many other shows end up getting canceled. While this is a series that did do a number of fascinating things over the course of its run, it really couldn’t retain many of its viewers from the first season. That is often the reason many shows get canceled and in this case, it absolutely feels as though it is applicable.
When you look at the show’s live ratings averages (which include just a 0.1 rating in the 18-49 demographic), it does appear fairly clear that it will have a difficult time finding another home for itself somewhere else. The upcoming finale this month is, alas, now going to be the last episode of the entire series.
One of the other implications of this particular cancellation is what this means for the future of Bravo scripted programming as a whole. While we haven’t received any indication that they are getting out of the scripted programming game completely, they are starting to run out of shows that fit this particular bill. We don’t want to see them drift too far away, given that there is a signature style and tone of Bravo as a network that fits programming in a way few other networks will. We do understand, at the same time, that there are many other shows that they have that just so happen to perform a lot better. This is a numbers game at the end of the day, and they are always going to side with some of the series that are stronger performers. That’s been a time-honored trend that we’ve seen from them and many other networks.
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