Ratings: ‘Utopia’ falls further, but was it expected this time?

At this point, we wonder just how much further Fox is really going to go with this “experiment” that is “Utopia,” which may also end up becoming one of their biggest blunders of all time. The show found the land, sent the pioneers all in there to live, and gave the show basically a year’s worth of airtime.

Yet, less than one week in, the series looks like it is on its last breath. For its first Friday airing, the show slipped to a 0.7 rating in the 18-49 demographic. This is its lowest rating to date, but you had to almost expect a decline in this case given that you are talking about a Friday airing here, and numbers always go down for that. The flip side of that is that this is the first time the show didn’t air against “Big Brother,” and maybe you thought there was some bleed over between the two shows. Not so much.

With all of this being said, “Utopia” so far has had quite a grace period given that it is yet to even battle the real fall season, and that could be a bloodbath. But can Fox really cancel it? The issue here could end up being that they may not have a whole lot of timeslot replacements at the ready. “Glee” started production late, and many other shows are planning for midseason. It would not surprise us if they hold on to “Utopia” a little longer than expected (possibly until around October when the MLB playoffs start), cancel the show then, and then try something else coming out of that period when more programming can be promoted during the World Series.

How much longer do you think that “Utopia” really has? Let us know what you think in the comments, and head over here to get some further TV news right now via our CarterMatt Newsletter.

Photo: Fox