Ratings debate: Will ‘Hart of Dixie’ season 2 be the end?
We’re at that time of year now when we have seen the vast majority of the primetime series all of the major networks are putting out there, and with there only being two months to go until upfront presentations for the fall, we’re bringing back a rather popular feature from the spring: ratings debates! We’re coming into this with a pretty good track record now, as the only two miscues we had last year were thinking that “The Secret Circle” would be renewed, and the assumption that “Nikita” would be canceled.
We’re sticking with The CW to kick off our feature this year for one simple reason: while these shows may not have huge viewerships or demo figures, they do have plenty of diehard fans who wait around on pins and needles. Case in point? “Hart of Dixie.” It’s a show that was lucky to escape the ax last year, and is the only sophomore series on the network’s entire roster. Can it do so again? We hope so, since this is a big year for it.
As you’ll probably hear us say in this again and again, the season 3 decision is one of the toughest for the network to make, since you are close to guaranteeing yourself a fourth season, as well, thanks to the close proximity you will be to the 88 episodes you need for syndication. In picking up a show like “Hart of Dixie,” you’re basically saying that you want to get the show to this milestone pending a major mishap.
Most recent rating – 0.6 in the 18-49 demographic (1.5 million viewers) for the March 5 episode.
Why it should go – The CW eventually needs to realize that in order to really make a big leap forward, they need their shows to do better than “okay.” This series doesn’t generate much buzz or publicity, and they have a strong core of pilots including “Tomorrow People,” “The Selection,” and “The Vampire Diaries” spin-off “The Originals” that need to air somewhere. Revamping the entire Monday and Tuesday lineups may be something that the network looks at, especially since for whatever reason viewers of this particular show do not often stick around for anything else.
Why it should stay – The simple reason is just when it comes to ratings, “Hart of Dixie’ is in the middle of the pack. It has consistently averaged higher than any show airing on Mondays, Tuesdays, or Fridays, and has even matched at times or even surpassed “Beauty and the Beast,” despite it airing after “The Vampire Diaries.” Plus, it manages to do this despite not having a great deal of promotion, and it certainly cannot be as expensive to make as the effects-heavy “Vampire Diaries” or “Supernatural.” It’s a fan favorite that appeals to young women, and it does so better than any show the network has that does not involve superheroes or bloodsuckers in any way.
The verdict – “Hart of Dixie” may not be renewed yet, but it’s not going to go anywhere. It would be a shock if it gets canceled, as the ratings are consistent, the fan base is loyal, and with “90210” ending, “The Carrie Diaries” and “Cult” likely getting canceled, and “Beauty and the Beast” on the bubble, you need something to rely on. This, for the time being, is that show. With that being said, we would not be stunned to see it fall back to a later timeslot in the fall, since the 9:00 spot is starting to look like poison for new shows on Tuesdays.
What do you think: should “Hart of Dixie” stay or go? Be sure to vote in our poll below, and you can read some more season 2 news over at the link here.
Photo: The CW
Shauni
March 26, 2013 @ 1:38 am
Hart of Dixie needs to continue. Wade and Zoe need another chance. They’re good together. If by chance they put he together with George, that would be the worst possible thing ever.
This is a great show and what makes it good is how wade/Zoe are around each other
Maria V
March 25, 2013 @ 1:57 am
Hope it will be renewed. I don’t watch anything else on CW but have always loved Rachel Bilson as an actress and seem to be a lovely person in reality, none of that Hollywood fame goes to her head. As for Wilson Bethel, I could look at him all day, everyday. He is one sexy guy. Both of them have a rare chemistry that is hard to beat on any show. I don’t think the show started out with both of them being the main couple but it became clear that both of them basically carry the show and it’s ratings. It is a fun show but can be a little silly at times, that marriage proposal? I fast forwarded through that as it was weird and just didn’t mesh with the actual show. It was like another channel interference, and Wades dad who is usually at home passed out from the drink ,dancing goodoo in his amazing costume. But beside all of that I still love the show especially Z & W
Judith C.
March 24, 2013 @ 11:58 pm
One more thing…the fans were robbed out of hearing “i LOVE YOU’S”from Zoe and Wade. The show needs to continue for that alone!!
Judith C.
March 24, 2013 @ 11:47 pm
This show needs to continue and we need to keep tracking the love story of Zoe and Wade. Yes, they need to be in each other’s face and orbit picking and arguing and finding their way back together. Wade needs to grow up and stop sabotoging himself and Zoe needs to forgive him. These two LOVE each other and their chemistry is the reason the fans watch the show. We don’t need more zombies, we need the quirky, funny. sexy Bluebellians. We need Zoe and Wade!!!
Lara
March 24, 2013 @ 11:26 pm
HOD needs to be renewed. If not, how Zoe and Wade are going to get back together? LOL
Beth Carroll
March 23, 2013 @ 11:44 pm
This show needs to continue. They took one whole season to get Zoe and Wade together and how long did it take to split them up.. I agree that the show was a little more exciting when Zoe and Wade were always bickering and picking at each other.. Zoe and George would be to boring. If they are going to split Zoe and Wade up they need to keep them bickering and fighting all the time.. I don’t want to see Zoe and George together..I think that would cause the show ratings to go way down. The past few shows have been blah, to me.. Get with it.. and lets keep this show going ..
Chrisyy
March 23, 2013 @ 1:42 am
If the Z/G fans want these two together what is going to happen to Tanzy..
I dont understand how Zoe and George are going to get together with Tanzy in the picture.
So the Z/G fans are hoping that he will dump Tanzy in one episode and hook up with Zoe in the next??
So it is ok for George to hurt Tanzy George fans???
Are you all so blind that for George and Zoe to get together other people are going to get hurt…like Tanzy and Wade…
Oh..but that is OK for them to get hurt so the so called “golden couple” can have they moment..
I think that is called hypocritical !!!!