We made a big hullaballoo going into Reef Break discussing its ratings, with the simplest reason for that being mere curiosity. This was a show that was in a tough summer timeslot and, of course, we wondered whether or not that would override just about everything else that the show does. Also, the ghost of Take Two still haunts us.
Anyhow, we’ve now had an opportunity to actually check out the ratings for the premiere and, for the most part, they’re what we expected. Think in terms of a 0.5 rating in the 18-49 demographic and then close to 2.9 million viewers. Remember that this show was also up against the NBA Draft, which is probably somewhat of a different audience but every viewer counts in the summer.
For those wondering, these ratings are actually fairly comparable to Take Two, which also premiered to a 0.5 rating. It had slightly more viewers with more than 3.3 million tuning in, but as we’ve learned over the years, demo viewers matter the most to major networks. The true success of Reef Break as a series is mostly going to come in the form of precisely what it ends up doing moving into the rest of the season.
As for some other numbers from this week…
Queen of the South season 4 – After slipping (understandably) following the show’s premiere episode, we’re now in a better spot with the show viewer-wise. Thursday night’s new episode ended up generating in total over 860,000 viewers — nothing to sneeze at for a show airing on a cable network like USA. It also posted a 0.3 rating in the demo, roughly the same as the week before. With live cable viewership dwindling these days (most people who have cable can also afford to have DVRs), expectations for live numbers aren’t what they used to be — provided that there’s great multiplatform viewing for Queen of the South, we feel like the series is going to get a little bit more burn still.
Younger season 6 – The run for the Sutton Foster series has been certainly unusual this go-around, mostly because we’ve seen it in a position where it was originally set to be moved to Paramount Network before the parent company changed their mind and kept it on TV Land. In terms of the demo, the ratings to date are down by more than 30% this season — think in terms of a 0.1. Yet, it’s averaging more than 600,000 viewers, which is a much smaller percentage (less than 10%) versus the year before.
We know what the enthusiasm out there is for Younger so clearly, we’ll keep our eyes peeled for more news. We also realize that there are no plans to end the show — at least at some point in the near future.
What do you think about the ratings for some of these shows, based on what we’re seeing here? Be sure to share right now in the comments. (Photo: ABC.)