For today’s ratings update, we’re going to be starting things off with some Zoo season 3 numbers. We just wish that we had better news.
Thursday night’s new episode tied the show’s series-low in terms of the 18-49 demographic with a 0.5. Meanwhile, it also drew the show’s lowest total viewership with just under 2.8 million checking out the series over the course of the night. We’ve mentioned in the past several other caveats with the show, including that it airs in a difficult timeslot and that live+3/live+7 ratings will help it out. The same goes for its performance on Netflix, where it has a really lucrative streaming deal.
At the end of the day, though, what matters most when it comes to this show is getting that advertiser money; therefore, people need to watch live!
The Night Shift – In moving over to the NBC series, it matched its previous rating of a 0.7 in the demo. While it was down in total viewers week-to-week, it’s still performing very well all things considered. This level of consistency is really something that NBC should reward with another season … right? This is at least what we hope. This show also does very well in DVR ratings, so we anticipate this number increasing significantly over the coming days.
Being Mary Jane – We were really hoping that the show moving to the summer would result in it getting better numbers, especially since there is typically far less in the way of competition at this time of year. Unfortunately, that did not end up being the case for the Gabrielle Union series. The summer premiere posted a 0.3 (tying its lowest rating ever) and also under 700,000 viewers. While there is clearly a loyal audience out there and the show trends high on Twitter, the viewership in total is not exactly reflecting that.
With this show in particular, it seems like the biggest reason for some of its massive declines over time is the simple fact that it went on such a lengthy hiatus in between season 3 and 4 and lost a good bit of viewership in the process. After all, this batch of episodes is down more than 40%.
What do you think about this latest batch of ratings? Share in the comments below!
Meanwhile, head over to the link here in the event that you want to get some other news when it comes to Zoo season 3, including the latest episode review. (Photo: CBS.)