Ratings: ‘Big Brother 18’ down year-to-year; ‘American Gothic’ almost dead on arrival
Last night, the new mystery drama drew just a 0.7 rating in the 18-49 demographic, and what makes this even more depressing to us is that this had a good lead-in courtesy of “Big Brother.” It’s not like “BrainDead,” where it really did not have a lot helping it out. We do think that CBS is thinking correctly in giving viewers original summer programming, but they need to think of something that may be a little more summer fare, like genre programming that either has familiar themes, or a cast that people know and want to watch.
The one silver lining for “American Gothic” is that presumably, it has been a little bit more well-received than “Big Brother.” Therefore, we at least feel like there’s a slight chance it could have some more staying power. We imagine that time will really tell there.
As for “Big Brother,” its premiere rating of a 1.9 is also down versus the season 17 premiere … not that CBS is really furious over that. This is still a very good rating for them, so there’s no real cause for concern unless it plummets.
Over on Fox, “MasterChef” (1.0) fell slightly versus its most-recent episode, and “Wayward Pines” (0.7) continues to be immovable, even if that rating is not great.
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