When “The Mysteries of Laura” first premiered on NBC, we had no idea how it was going to fare or how big of a draw Debra Messing would be to viewers in the role of a crime-solver. Now, it remains one of the most interesting shows to study when it comes to ratings. Can a low-rated show still get a renewal just on the basis of consistency, and how much do older viewers matter? While we wouldn’t say that this show is the new “Harry’s Law,” there are some things that it has in common with it when you look across the landscape.
Below, take a look both for and against renewing the series in our latest chapter of our Ratings Bubble Report series.
The good news – As we said, this show has had fantastic consistency. So far season 2 is down only 7.5% in the 18-49 demographic, which is really great in comparison to many other network shows. This number is probably even less when you take the first three episodes of season 1 out of the equation, given that they drew a 2.0 and then two 1.5 ratings. It has been reasonably steady ever since. Messing is a big star and we also assume NBC loves having her still as a part of the family, and if there’s one other thing we can say in the show’s favor, it is that creatively it has found its way more this season by focusing more on the Laura character’s career.
The bad news – The numbers still aren’t great even with the small decrease. Out of the shows that are airing on NBC right now that have not been canceled already, “The Biggest Loser” and “Grimm” are the only two it really has an edge on. The latter gets a boost because of it being on Fridays, and the former is probably relatively cheap compared to other competition. “Laura” may be expendable just on the virtue that there are other shows that are more successful, and executives seem desperate to turn it into Chicago all the time, anyway.
Our verdict – A toss-up. It’s a little bit of a wishy-washy answer, but it’s really true when it comes to “The Mysteries of Laura.” There aren’t many reasons to think that NBC would shy away from renewing it, since it performs okay and clearly has a diehard base; however, there’s not a compelling argument to keep it if you’re talking about overall numbers. This could be the case of a network having to wait and see how some other shows are faring come May before making a decision.
Do you think that “The Mysteries of Laura” should be renewed? Vote now in our attached poll, and head over here to get some further TV news on everything we cover at CarterMatt, sent right to you via our newsletter. (Photo: NBC.)