There were many topics of conversation today at the ABC presentation of the TCA Winter Press Tour. What was one of them? The status of Mark Cuban on “Shark Tank,” specifically due to some leaked emails that were a part of everything nasty that happened with Sony last month.
Without getting into specifics there (mostly because those emails were meant to be private in the first place), there was no doubt to us that both the network and the studio needed to get this deal done. Before Cuban became a full-time shark starting in season 3 (he made a few assorted appearances before that), this series was more of a cult favorite with relatively small following. While it was a quality show even before him, his arrival led to a much larger profile and eventually higher ratings, which is made even more remarkable by the fact that it airs on Friday nights. He remains a fan favorite, and a hard shark to beat for entrepreneurs in the tech field especially.
Luckily, it looks like you’re not going to be losing the Dallas Mavericks owner / current Cyber Dust mogul anytime soon. Speaking to Sean Daly of The TV Page, Cuban confirms that he is “back for three years.” That means that regardless of what happens to the rest of the sharks in the future, we won’t be losing Mark anytime soon.
Admittedly, we’d be surprised if there is any substantial turnover with this series, given how it can be for the most part such a win-win. It’s a promotional platform for the entrepreneurs obviously, but it also is for the sharks in their own way. They have added to their investment portfolios, and have been able to lend business advice beyond just the walls of the tank.
Obviously, we’re thrilled about the news as a long-time Mark Cuban fan.