The Bachelorette video: First look at Taylor Frankie Paul season

The Bachelorette 2026 Taylor Frankie Paul
Photo: ABC

On March 22 the premiere of The Bachelorette is going to be here with Taylor Frankie Paul as the lead — so how is ABC setting the stage?

Well, if you head over to the link here, you can see the first preview that truly sets the stage for this season … and also opts to focus in on the controversy rather than look away from it. This is a very different season, given that the star of The Secret Lives of Mormon Wives is already pretty-well known; she’s also been associated with plenty of drama. Any person going on this show has to be prepared for all of that.

SUBSCRIBE to Matt & Jess on YouTube to get some additional reality TV reviews!

So while this promo is very much a spotlight on the leading lady (and the same goes for the key art above), we are still waiting to see and learn more when it comes to the actual men who are taking part in the season. That should come over the course of the next few weeks as we inch ever closer to it coming back on the air. We imagine that there are going to be some different locations this season than we’ve seen in the past, but it is hard to figure that a more-famous lead is fundamentally going to change the show.

What ABC is clearly banking on is the simple fact that drama and notoriety will drive people back to Bachelor Nation in the midst of some recent misfires. We did not mind some of the risks that were taken with Bachelor in Paradise, but they at least made sense on paper. This particular casting was polarizing from the moment it was announced, and we have a hard time thinking that this is going to change as it progresses. Here is how ABC is describing it:

Taylor Frankie Paul is stepping into the spotlight as leading lady for the 22nd season of “The Bachelorette.” After igniting “MomTok” and going viral for pulling back the curtain on Salt Lake’s soft-swinging scene in Hulu’s Emmy® Award-nominated series “The Secret Lives of Mormon Wives,” the 31-year-old Utah native is ready to trade headline-making heartbreak for hometown dates as she begins making her mark on Bachelor Nation.

What are you looking to see from Taylor Frankie Paul as The Bachelorette?

Be sure to share right now in the comments! Once you do, come back — there are even more updates on the way.

This article was written by Jessica BunBun.

Love TV? Be sure to like Matt & Jess on Facebook for more updates!