DVR ratings: Great news for ‘Chicago Fire,’ ‘Elementary’ fans
With that, we want to start things off here with the curious case of “Chicago Fire.” The show first premiered earlier this year to some so-so ratings on NBC, and it has been a bit of a rollercoaster ever since with highs and lows. The bad news was that for the December 12 broadcast, the show only pulled a 1.4 rating in the imperative 18-49 demographic that advertisers actively look at. The good news? The show gained 57% after the fact, and finishes off with a much more respectable 2.2. We still think that this is going to be a show on the bubble until the closing days of the May sweeps, but at this very moment we anticipate it being renewed for one primary reason: it’s a heck of a lot cheaper than “Law & Order: SVU,” which is most likely on the way out.
Meanwhile, “Elementary” also a notable show here to point out. While it only gained 52% after its initial viewing due to recordings, it also started out much stronger and went from a 2.2 rating up to a 3.5. Do we still think that the honchos at CBS were hoping for more from Jonny Lee Miller and company? Probably, but this is a lock for renewal.
If you want to read some more of the latest “Chicago Fire” news, you can do so over at the link here.
Photo: CBS