The Girlfriend Experience season 3 renewal: Could it happen on Starz?
In looking at the ratings so far for season 2, it would be understandable to draw the assumption that the show isn’t getting great ratings and therefore wouldn’t return. After all, this is a show that is averaging just over 270,000 viewers in live+same-day estimates. That’s only a small sliver of the viewership that watched Outlander, which aired before it for most of the season.
Yet, there are a couple of interesting variables here that do make us think that there is a chance that a Girlfriend Experience season 3 could eventually come to fruition. For one, just think for a moment in terms of year-to-year changes. So far the season 2 average viewership is up more than 15 — you can certainly argue that the Outlander lead-in is a big part of the reason why, but it probably doesn’t matter so long as viewers are watching and enjoying the show. There’s also the DVR ratings, app streams, and repeats to be considered here. With Outlander we tend to find that only around 25-30% of the total audience watches the show live when it first airs, so if the percentage is similar here we could still be talking about a show with a million or so viewers a week.
Ultimately, the future of The Girlfriend Experience is going to revolve mostly around if there is a good story there and if the show is generating enough subscribers for Starz. This is why renewals for them are often hard to gauge. The good thing for this show is that they can always bring it back with a reinvented story and cast; this is what they did for their second season this year and there’s no reason to think that it could be on the forefront of experimental TV again whenever a season 3 airs. Once more is known on this subject, we’ll obviously share at CarterMatt.
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