It may only be August, but Lady Gaga is already thinking about the Holiday season and has decided to team up with Barneys New York to create a campaign called “Gaga’s Workshop.”
With the help of Eli Sudbrack, Christophe Hamaide and Nicola Formichetti, Barney’s will create a Lady Gaga version of Santa’s workshop in their window display for the holidays.
Mark Lee, CEO of Barney’s New York released a statement about the partnership with Lady Gaga, saying;
“Lady Gaga is a rare cultural phenomenon, not only because of her exceptional talents as a singer, songwriter and performer, but also with regard to her support of equality and individuality and status as a fashion icon. Partnering with her in this unprecedented collaborative way to create the largest and most all-encompassing holiday theme that Barneys has ever mounted is a thrill. As a New York City landmark, we wanted to celebrate Lady Gaga as a fellow New Yorker and amazing talent.”
What’s really cool about this Barneys-Gaga collaboration is that Formichetti will be working with Barney’s to create gifts that will be sold at the store and 25% of the sales will go to a charity of Lady Gaga’s choosing.
You will be able to see the ‘Gaga’s Workshop’ Madison Avenue window display starting in mid-November.
Photo: Barneys New York
Want more TV news? Then sign up for the CarterMatt Newsletter!