There are bad decisions, and then decisions so strange that they are beyond comprehension; when it comes to the new decision by NBC to air “The Voice” directly against “The X Factor” premiere, we are really claiming it to be the latter.
The Peacock announced Wednesday that they are going to make next week’s season 3 premiere into a three-night event, and will air a blind audition episode at 8:00 p.m. Eastern time one week from today, which is conveniently the same day that Simon Cowell, Britney Spears, L.A. Reid, and Demi Lovato are all set to kick off some auditions of their own. Is it a desire for “The Voice” to clobber them, or to prove that there is room for all singing competitions to succeed in the marketplace? We don’t know, but what it feels like as a casual viewer is something that is petty and continues a silly vendetta that “The Voice” has had with Cowell dating back to when the British version tried to go up against “Britain’s Got Talent” earlier this season, and was eventually crushed despite a strong start to the point where they counter-programmed to avoid losing their audience.
There are a number of reality TV fans out there who legitimately watch every singing competition out there, and for them this moves feels a little it unfair. In forcing people to choose between two shows, you are probably hurting the viewership of both … and we can’t see this ending well for “The Voice.” It’s important to remember here that “The X Factor” has all the hype at the moment, and the NBC counterpart was just on four months ago. We’re predicting a bloodbath, and NBC is going to have egg on their face for trying to go to war when they really didn’t have to.
Do you think this is a ridiculous move for “The Voice” to make, or are we really reading too much into it? If you want to see Adam Levine and Blake Shelton comment on this new season, you can do so by visiting the link here.