There are some strange programming moves, and then there is this — HGTV is airing a new episode of “Natural Born Sellers” on Thursday night featuring a pair of “Big Brother” superstars in Brendon Villegas and Rachel Reilly, and they for whatever reason are airing it at the same time as the premiere of season 14 of the CBS show.
Are Brendon and Rachel going to be competing against themselves? Not exactly, since neither one of them is a part of the returning cast for this new season. However, we still find it to be rather shocking that producers would want to even put their own show effectively into competition with a show that the majority o their fanbase already watches. Why not program to make it into an event? If you put Brendon and Rachel on at 8:00 p.m. Eastern, for example, it could turn into an event where people could watch to see what this crazy couple is up to now in the world of real estate, and then switch over to CBS in an hour to tune in to the season premiere of “Big Brother.” We know that Brenchel has their fair share of fans, but these people all loved “Big Brother” first, and they are not going to leave the much-hyped premiere of a new season to go watch them on something else. Let’s just hope they all have DVRs.
You can see a tiny clip of Brendon and Rachel from the show below. and it looks like it could be entertaining — the problem is just that we don’t see anyone outside of people who are already devoted HGTV fans being able to watch it.
Would you have checked out this episode had it not aired directly against the “Big Brother 14” premiere? Before the show starts, be sure to check out some of our final contestant rankings and predictions!