Ratings: Katie Couric’s talk show beats Steve Harvey, Jeff Probst combinedby September 11, 2012
While we are still skeptical about the format of the show being interesting in the long run unless she gets stronger guests, Katie Couric and her “Katie” talk show have to be feeling over the moon right about now. After all, the show has just had the best daytime launch in ten years on network television.
Thanks to posting an impressive 2.8 household rating for Monday’s broadcast, “Katie” is off to the best start since “Dr. Phil” back when he started in 2002. Just to make matters even more impressive, Couric also clobbered all of the new talk shows entering the fray this week, including ones hosted by Steve Harvey (1.5), Jeff Probst (1.0), and Ricki Lake (0.8). She also more than doubled the ratings of Anderson Cooper’s re-formatted “Anderson Live!” and its 1.3 household rating o Monday.
Do we expect the “Katie” ratings to drop sharply now? Yes, but even with that she has established herself as a force to be reckoned with so long as she keeps a good chunk of her premiere audience. Really, Lake’s numbers are the only ones here that are particularly worrisome right out of the gate, since Harvey has a devoted following and Probst chose to launch his show without any big-name guests at all. It’s so hard to judge talk shows by just one day, though, especially given the fact that there are fluctuations all the time thanks to celebrities, quality, and some of the other competition on the air.
Do you plan on watching “Katie” again at some point in the future? We want to hear more of your thoughts below! If you want to read our full review of Monday’s premiere and you haven’t already, be sure and head over to the link here.